Back in the day Nike was fashion-non-grata due to their well known child labor practices. The fact that they reinvented the brand to the degree that they actually became aligned with punk/skater culture still blows my mind. Advertising is a powerful tool.
Back in the day Nike was fashion-non-grata due to their well known child labor practices. The fact that they reinvented the brand to the degree that they actually became aligned with punk/skater culture still blows my mind. Advertising is a powerful tool.
https://en.wikipedia.org/wiki/Nike_sweatshops